While the sport’s fandom continues to grow, newer racket sports—like padel and pickleball—are gaining attention (and ...

Nielsen, a global leader in audience measurement, data, and analytics, and the Danish broadcasters (TV 2 Danmark, DR, Viaplay Group, and Warner Bros. Discovery), have today announced the extension of ...

Nielsen, a global leader in audience measurement, data, and analytics, has today announced the addition of Connected TV (CTV) coverage into its market-leading Ad Intel product. This further cements ...

Discover how AI redefines modern marketing. Uncover its impact on personalizing experiences, optimizing measurement and ...

PepsiCo and Nielsen teamed up to uncover what this means for brands. Download “Undervalued to Unstoppable” to see where the ...

Level up your strategy with key local travel habits. Nielsen’s Scarborough Industry Report provides crucial insights across U.S. markets, revealing unique consumer preferences for airlines, car ...

FAST Services Continue to Grow as PlutoTV, Roku Channel and Tubi Combine for 5.7% of TV Viewing in May NEW YORK – June 17, 2025 – Streaming reached a historic milestone in May as its share of total ...

Gain a holistic understanding of evolving U.S. consumer leisure behaviors. Nielsen’s Scarborough Industry Leisure Activities Report delivers insights into event, lifestyle and entertainment ...

Join this exclusive 30-minute webinar for an in-depth look at healthcare advertising trends. We’ll show how advertising intelligence can empower your marketing decisions and shape strategies for ...

Elevate your banking strategy with Nielsen's Scarborough Industry Banking & Finance Report. Access powerful, household-level consumer insights across U.S. markets. Understand crucial financial ...