In April, Meta CEO Mark Zuckerberg told an analyst that Meta may someday use AI to carry out ad creative, targeting and measurement -- demanding nothing from advertisers but connection to their bank ...

Following a surprising uptick in March, the U.S. ad market expanded just 1.7% in April, its weakest growth since September ...

AI will become the tool to search for the best deals ahead of Amazon Prime Day. The marketplace will extend shopping days ...

As part of the arrangement, Amazon will be allowed to use Times content in its artificial intelligence platforms, bringing ...

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Retail brands are moving aggressively toward digital channels, while tech and finance firms are doubling down on performance ...

The hires follow the departure earlier this month of Sean Reardon as CEO of the Americas Media Practice, with Will Swayne, ...

The stunt asks participants to drink the soda option in the bathroom, comparing its fiber content to a laxative.

Developed with Stagwell's Kettle, the companies call it a first-of-its-kind technology and a major step forward in digital retail innovation.

AI will become the tool to search for the best deals ahead of Amazon Prime Day. The marketplace will extend shopping days ...

The App Store Accountability Act, set to take effect January 1, will require Google and Apple to verify users' ages and block minors under 18 from downloading apps without parental permission.