Blue Yonder's 225-person marketing team was stuck chasing status updates instead of doing the work. See how they rebuilt their workflow around dashboards and blueprints to give designers, PMs, and ...
Marketing Management - Most US marketers are relatively optimistic about the current macroeconomic environment and expect ...
Anthropic’s Claude is the AI assistant with the highest satisfaction among current and former users in the United States, ...
The habits of hyper-growth B2B sales teams include keeping a daily prioritization routine, focusing on CRM data hygiene, and optimizing outreach timing. That's according to recent research from ...
Media buyers lose hours deciding what to do with live campaigns. Learn how to build an AI agent that analyzes, recommends, and eventually acts on your behalf.
TGIF, friend! I taught a workshop-style yoga class last night. The theme was impermanence, which is a common theme in yoga. It can also be surprisingly challenging (for me, at least) considering it's ...
Happy October! My favorite month of the year. Most people assume my birthday is in October since I love it so much. It's not; it's in late November and I'm incredibly jealous of those of you who do ...
Most B2B sellers say they're now using AI for at least one core selling task, but most also say they wouldn't trust an AI agent to act on their current sales data, according to recent research from ...
If you're running more events than ever but still not sure if they're part strategy or simply a full calendar, join Kelly Cheng to learn the 5 stages of event-led growth maturity. You'll clock where ...
SEO expert Dale Bertrand kicks off our free Friday Forum this Friday! Dale will clarify what you need to know about AI visibility and give you a research-backed framework for closing the gaps between ...
Traditional storytelling frameworks fall short in modern B2B marketing. Discover alternative narrative structures that engage diverse audiences, support ongoing brand stories, and drive stronger ...
Paid media keeps getting pricier and cold outreach keeps getting ignored, but partner-sourced pipeline can outperform both when it's tracked, incentive-aligned, and structured well to match the deal.
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