Snapchat is releasing augmented-reality (AR) glasses to let some content creators put digital creations into the world around them. AR in this case is a mix of computer graphics, such as 3D models ...

At WWD's annual Apparel & Retail CEO Summit, Crystal Alexander, head of apparel and footwear at Snapchat, gave a keynote ...

Snapchat creator’s ambitions in augmented reality and online advertising hit by growing strength of arch-rival Meta ...

Meta's abrupt decision to close its AR studio confused some developers because the company only recently unveiled its first ...

Snapchat (NYSE:SNAP) reported 3Q24 earnings on Tuesday after the bell and the stock to shoot up over 15% the following day ...

Apple is researching the smart glasses market, potentially aiming to launch its own product by 2027. The company is studying ...

Virtual reality and augmented reality (VR and AR ... Valve, HTC, and Pico offer excellent VR headsets, and Xreal and Snapchat are among those creating fun AR smart glasses. And then of course ...

For travel brands, Snapchat provides opportunities to engage with these travelers through features like Sponsored Snaps, Promoted Places, and augmented reality advertising. Share This sponsored ...

Meta and Snap are both countering ByteDance's TikTok with their own short video platforms. Meta's Reels seems to be gaining ...

Meta Platforms Inc. is losing third-party augmented reality developers to rival Snap ... AR filters are popular on Meta’s Instagram and rival Snapchat, where creators use them billions of ...