Apple is well-positioned with its AI strategy as DeepSeek rocks the tech world, analysts and tech leaders told Fortune.
Apple Intelligence isn't available everywhere, but iPhone demand is stronger where the software is live, says CEO Tim Cook.
Tim Cook insists Apple Intelligence is convincing people to upgrade — even if the features are underwhelming so far.
While iPhone sales faced headwinds, Apple’s Mac and iPad segments saw significant gains. The company reported $8.99 billion ...
Apple could be forced to detail more of its AI activity, after a proposal asks shareholders to expose whether Apple is truly ...
Apple Intelligence’s first set of features included tools we’re pretty familiar with, like glowing gradients to indicate the presence of AI, the ability to change the tone of an email, and a photo ...
Apple is expected to report tepid quarterly revenue growth on Thursday as its slow roll-out of artificial intelligence ...
Go to Settings on iOS, or System Settings on Mac, and then tap or click on Apple Intelligence.