Answer: USP stands for Unique Selling Proposition. The USP and a positioning statement are essentially the same thing. We've seen people on some sites use this unique selling proposition (USP) as a ...
If you're looking to enter into the world of franchising right now, you're stepping into a crowded marketplace. According to Statista Research Establishment there were an estimated 790,500 franchise ...
Ashley Deland is an award-winning business consultant & owner of Deland Marketing, recognized as winning Business Elite’s 40 Under 40. All brands face competition in the market. Consumers are savvy ...