Jordan Brand frequently uses its extensive collection of well-known color schemes to effectively launch new models.

T he Nike Jordan brand reveals Zion 4, a new model in Zion Williamson's signature collection. This time around, with ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

Caitlin Clark signed a record eight-year Nike deal worth $28million in April. The bumper contract is the richest in women’s ...

Your basketball shoes ... and only selected shoes with good customer reviews that were in stock (as of writing) at trusted online retailers. Lebron James’ latest Nike sneaker — the Lebron ...

Inc.’s Nike SB and Jordan Brand divisions. For the collaboration, the original 1989 basketball shoe was updated with a ...

A former NBA star revealed exactly what happened when he arrived at Michael Jordan’s home wearing Adidas clothing - and it is ...

Jordan Poole responded to a question about Nike releasing more of his GT Cut ... in multiple social media ads for the performance basketball shoes. While Poole's sneaker deal does not include ...

The Air Jordan 1 is often credited with shaping the sneaker industry as we know it today. Introduced by Michael Jordan and ...

"I'm also hoping brands start to listen more to their consumers and audience about that we’re asking for out of them," Sneaky ...

Nike covered that fine, too. Jordan’s signature shoes exploded in popularity and ... He vowed to put running trails, basketball courts and soccer fields back at the center of Nike’s business.