In the age of NIL, college athletes are more famous than ever. Now able and incentivized to partake in personal ...

New Orleans Pelicans guard Dejounte Murray previewed his player-exclusive New Balance sneakers for the upcoming NBA season.

Most NBA players choose to endorse American sneaker brands. However, some are persuaded to endorse sneaker brands from China.

The Nike Ja 1, Morant's debut signature shoe, was a huge success. Over 25 different colorways were made available to the ...

The previous version of the shoe merged the brand’s FuelCell and Fresh Foam cushioning technologies into one sneaker.

For New Balance, the brand’s current basketball sneakers like the Two Wxy 5 and Fresh Foam BB V2 are included, but there’s ...

The highly anticipated Ja 2 "Induction" is scheduled to drop on September 26, 2024, at 7:00 AM via Nike's SNKRS website. Fans ...

Raptors rookie Jonathan Mogbo offered a look at a pair of shoes he will wear after signing an endorsement contract with ...

Ja Morant's public relations push is gaining momentum thanks to an inside look at the new Nike Ja 2 shared to social media.

Kyrie Irving names NBA icons such as Kobe Bryant and Michael Jordan amongst others as the inspirations behind his shoe.

Ja Morant gave his fans an early look at his signature 'Nike Ja 2' shoes slated to release Sep. 26 this year. The Memphis Grizzlies guard took to his Instagram stories and shared a picture of his new ...

NBA legend Michael Jordan was issued a major challenge by Chris Paul in a room full of kids and the Chicago Bulls icon prevented the youngsters from getting free shoes. During the Flight School ...