Luxury brands often carry an air of exclusivity, craftsmanship, and prestige. But sometimes, the reality doesn’t match the ...

where luxury brands are having to look further and further ahead of the current, just to stay afloat. Over the last 50... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use ...

Monogram logos, which feature stylized initials or letters, are among the most iconic and memorable types of branding. They ...

Discover how loud and quiet luxury are reshaping the way we express wealth and status in today's fashion landscape.

As the world wakes up to the nonexistence of this fictional luxury brand customer who belongs to the top 1%, these companies ...

Rich Chinese shoppers are over flashy, prominently sported designer logos. Now, discretion is the thing, says a report by researcher Wealth-X. Experts are considering this a rite of passage in the ...

Luxury fashion is all about exclusivity, craftsmanship, and making a statement, and there are some fashion brands that the ...

Lexus is actually the luxury vehicle division of the ... and the logo's curvature makes it appear as if the logo is in motion ...