Retailers like Ulta Beauty and Lowe’s are facing backlash for their use of the technology amid sustained concern around how ...

Wonder Studios has activated around the Tribeca Festival and the Toronto International Film Festival as it looks to win over ...

The sponsorship is part of a broader, extended deal that also encompasses the existing Overtime Elite, Overtime Select, and OT7 leagues.

The fast-casual chain has built a following of more than 6 million, driven largely by social listening, Kirby Ann Connell, ...

The prebiotic-soda brand announced an official sponsorship of the Dallas Cowboys with a post starring the team’s cheerleaders, exemplifying its nontraditional approach to sports.

Executives at brands like e.l.f. Beauty and Jewelry Television say the platform can serve as an edutainment opportunity in ...

Throw a dart at New York Comic Con (NYCC) and you’re likely to hit an anime lover, comic enthusiast, cosplayer, gamer, TV ...

Diego Lomanto, CMO at AI enterprise startup Writer (which would compete with Meta’s new platform), said Meta needs to ...

Controversial campaigns illustrate how stoking conversation can boost a brand, as well as how it can become a PR problem.

Satoru Wakeshima is a partner at the brand strategy and design agency CBX. He was previously EVP, general manager at Sterling ...

Take a picture, it’ll last longer. And it won’t get lost in the cloud. Demand for analog technology isn’t necessarily new, as millennials with their Polaroids and record players can attest. But at a ...