Google developed APIs for its ads and demand-side platforms that answer marketers’ calls for more control in AI advertising.

From streamlined adjustments to full overhauls, these projects set the bar for corporate image work this year.

Google developed APIs for its ads and demand-side platforms that answer marketers’ calls for more control in AI advertising.

Google developed APIs for its ads and demand-side platforms that answer marketers’ calls for more control in AI advertising.

Kim Storin, chief marketing officer at Zoom, breaks down the strategy behind the tech company’s new brand campaign. How Dollar Shave Club is returning to its irreverent roots in a new campaign made ...

Agency executives divulge the professional skills they’ve used in parenting, and vice versa.

AI ethics, streaming-driven identity and pattern recognition will help define how brands must shape strategy in a shifting ...

Agency executives divulge the professional skills they’ve used in parenting, and vice versa.

The Martin Agency’s national campaign uses films and social content to show how the Y brings people together.

Agency executives divulge the professional skills they’ve used in parenting, and vice versa.

Lou Kovacs, President of Marketing, North America at Octagon, shares how the agency’s insight-powered creative approach helps ...

CMO Joel Yashinsky breaks down how the brand is thinking about value and investing in guest-led menu items. By ...