Looking to sip smarter? Popular brands like Poppi and Olipop tout healthier alternatives to regular soft drinks with their ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
Coca-Cola is launching a prebiotic soda brand, Simply Pop, in late February, targeting West Coast and Southeast consumers.
Sparkly beverages pumped with prebiotic fiber have been bubbling up for some time now, positioned both as gut-helpers and ...
Prebiotic sodas typically use the plant-based fiber inulin, often from agave or chicory root, according to Julia Zumpano, a ...
Coca Cola is introducing a line of prebiotic sodas, marking the legacy beverage brand's first foray into the functional soft ...
Sparkly beverages pumped with prebiotic fiber have been bubbling up for some time now, positioned both as gut-helpers and healthier alts to classic soda. As popular options like Poppi and Olipop ...
Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and ...
Poppi, a brand known for its prebiotic soda, has caused an uproar with its latest marketing tactic. The company sent ...
The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
This move positions the beverage giant against established players like Olipop, SunSip and Poppi, who have successfully carved out niches in the prebiotic soda segment. Soda consumption in the US ...