Isaiah Thomas isn’t thrilled with new details about Kobe Bryant’s “Black Mamba” origin that said Nike first pitched the idea ...

Basketball Hall of Famer Michael Jordan was pitched a black mamba shoe line by Nike.

In late 2002, Nike began creating a global campaign featuring the black mamba -- and presented it to an NBA superstar. That ...

Bonner wasn't sure that Kobe would sign his shoe because it was an Adidas.

Michael Jordan was originally pitched “Black Mamba” nickname during Air Jordan 19 campaign before it became synonymous with ...

Long before the world connected the words Black Mamba to Kobe Bryant, the identity was sitting inside a Nike conference room, wrapped around a prototype shoe meant for Michael Jordan. It started with ...

From Kobe 8s to KD 17s, the Longhorns pitcher gets special Nike cleats on the mound.

StockX released data showing the most popular signature sneakers in the NBA, and Nike athletes continue to dominate sales.

Kara Dunn can do more than just score; she can lead USC when needed. The senior guard has been having lights-out performances ...

The Hall of Famer won 4 championships, and reached the Finals 7 times, with Los Angeles during his 9 seasons as head coach.

Shaquille O’Neal speaks with Sports Illustrated's Greg Cally at the Milan Cortina 2026 Winter Olympics to talk Team USA pride as a former Olympian, the state of the NBA Dunk Contest, and launching a ...

From Larry Bird to Craig Hodges to Damian Lillard returning to this year's event, we take a look at NBA All-Star Weekend's purest contest.