Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the ...

This April, we're being showered with new beauty products. Yet there are only a few that deserve a spot on your shelf. Makeup ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

This dip-powder kit, promising 'salon-perfect' results at home and has gone viral on social media attracting thousands of ...

It's also brought along dozens of new beauty products that have found permanent spots in my morning routine. "My biggest ...

RMS Beauty's Luminizer is a long-time beauty-editor favorite. The cream formula creates a soft, natural-looking glow that's ...

Target just announced a limited-time collection with Kate Spade New York. Adrianna Brach shares a preview of the bags, ...

A Sephora Collection retractable gel lip liner so creamy and long-lasting, it glides on effortlessly and keeps your lipstick ...

Jojoba oil mirrors the natural oils of the skin, providing deep hydration and preventing moisture loss, leaving skin soft and supple Massaging jojoba oil on the skin can reduce the appearance of ...

It’s no secret that castor oil is an effective treatment for improving skin texture and complexion. It also works wonders for ...

Why We Love It: Clinique is always a safe bet for those with sensitive eyes. Its gel eyeliner—and a water-resistant and ...

One Cosmo editor says: “This is unlike any other body cream I have at home—and I have about 10—all thanks to the whipped, ...