Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your Google Ads campaign a success.

A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.

Australian startup Cuttable is looking to change the landscape of e-commerce advertising in the United States.

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Britain’s antitrust watchdog has targeted Google and Apple for their “strategic” roles in mobile ecosystems, opening the door ...

There aren't many rules when it comes to selling commercials, but among traditional media companies, one has long been ...

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In competitive industries where keywords are costly, every edge matters. Beyond keyword targeting, consider layering audience targeting onto your Search campaigns to gather richer performance data.

ALEXANDRIA, Va. (CN) — A trial to determine how Google will pay for operating its ad tech arm as a monopoly ended Monday with a newspaper executive pleading for more transparency in the way the ...

Crystal ball: Microsoft's next big play in gaming may be free. With Xbox Cloud Gaming coming out of beta and Game Pass prices on the rise, the company is reportedly testing a no-cost, ad-supported ...