Greg Sandoval covers media and digital entertainment for CNET News. Based in New York, Sandoval is a former reporter for The Washington Post and the Los Angeles Times. E-mail Greg, or follow him on ...

Search giant Google has released an application development tool to its advertising partners in an effort to help them better monitor online-ad performance. Google released a free test version of an ...

In response to a chorus of articles touting the benefits of Google's newly enhanced Keyword Tool, Michael VanDeMar argues that even with search volume data, the tool is "useless" for SEO purposes.