Klaviyo looks to take the cake on keeping customers engaged. It offers automation features along with strong segmentation.

Commerce's monthly calendar with reminders and links, along with the learning centers and savings calculators, are valuable ...

Consumer trust in luxury has waned, and many e-commerce wholesalers are in freefall, so young designers must double down on ...

Estee Lauder has partnered with Shopify and will launch on the e-commerce platform early next year. The cosmetics company said Tuesday that the strategic partnership would help it reach consumers in ...

E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

Personalization based purely on history is backward-looking in a forward-moving world. It ignores the single most important ...

Festive season consumption surged across key industries, with two-wheelers, retail, and digital payments leading the rebound ...

ShipStation reports that outsourcing ecommerce fulfillment can enhance efficiency and customer experience, but requires ...

The rise of “enshittification” has led to poor customer experience on ecommerce platforms, but will AI technology improve the ...

As more people use AI chatbots for search and shopping, what happens to small businesses who depend on web searches and ...

Ecommerce business owners have more than sales to worry about. They are being handed the keys to their customers' financial worlds. Retailers are responsible for delivering products as well as ...