The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...

David's Bridal is offering an additional 10% off the entire in-store purchase for active and retired military members and their immediate families (and fiancés) from November 9 through 11.

Following the Success of David's First-Ever All-Digital Bridal Fashion Week Debuting Its Fall 2024 Collection Earlier This Year in Partnership With Jessica Vestal, David's Continues to Meet Its ...

David's Bridal filed for bankruptcy in April, the second time in five years. In July, a bankruptcy judge approved the company's sale to Cion Investment Corp., in a deal that's expected to preserve ...

The decision to offer more perks to other wedding party members was easy for the company to make, Kelly Cook, president of brand, technology and finance at David’s Bridal, said. “We know a ...

David's fan base has been asking for eco-friendly options for bridal, bridesmaids, mother-of-the-bride-and-groom, prom, and homecoming - without sacrificing the outstanding value David's is known for ...

The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party ...

To receive daily news and insights, subscribe to our free daily CX Dive newsletter. When David’s Bridal added easier-to-access incentives to its Diamond Loyalty rewards program in October ...