A review of 'If Anyone Builds It, Everyone Dies' by Eliezer Yudkowsky and Nate Soares, a book that warns that ...

Amazon is turning a new leaf on its unscripted strategy as Lauren Anderson steps fully into her brand and content role.

The promotion, which is part of a partnership between Amazon and BP’s Earnify program, arrives ahead of the holiday season.

With full-screen ads on its smart displays, Alexa is becoming less like an assistant and more like a sales rep.

A short while before India’s festival shopping season began, Amazon commissioned YouGov, a survey specialist, to gauge consumer sentiment. The findings were striking: 60% of shoppers said they planned ...

Amazon (NASDAQ: AMZN) has quietly built a digital advertising business that's now too big to ignore. In 2024, Amazon Ads generated more than $50 billion in revenue, making it one of the ...

Amazon Ads is consolidating power across retail and connected TV. Independent demand-side platforms like The Trade Desk could face increasing pressure. Even Alphabet and Meta aren’t immune to Amazon's ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

Amazon Ads and SiriusXM have announced an audio advertising partnership that will allow marketers using Amazon DSP to access SiriusXM’s digital audio portfolio — including Pandora and SoundCloud U.S.

SiriusXM is leveraging Amazon Ads to facilitate programmatic access to the satellite broadcaster’s digital audio inventory, enabling advertisers to pair Amazon’s first-party shopping, browsing, and ...

The deal will let advertisers and media buyers use Amazon's DSP to purchase inventory on Netflix. By Alex Weprin Senior Editor The new integration will begin in Q4 and be available to marketers and ad ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...