Streaming leveled up again in December, according to Nielsen's monthly Gauge report, rising 9% to capture 43% of all TV ...

Netflix and Prime Video all hitting or tying their best mark ever in Nielsen‘s monthly snapshot of TV use. The ratings service’s December Gauge rankings — which, due to a quirk of how ...

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The competition hosted and devised by Jimmy 'MrBeast' Donaldson is one of Prime Video's biggest releases ... is an average viewing figure (a la Nielsen ratings for traditional TV) or the number ...

Panels aren’t going away, mind. Panel data will be part of Nielsen’s Big Data + Panel offering, which earned Media Rating Council accreditation last week. That product, which will be Nielsen’s ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

While there are competitors, Nielsen’s ratings are usually the most ... numbers with just their traditional panel, while Prime Video parent Amazon released significantly higher internal numbers ...

On top of a 7.6% increase in November, streaming viewership climbed another 9% in December and the category secured a new ...

and Amazon Prime Video -- set new levels in total TV viewing share for December -- the big holiday-season period -- according to Nielsen’s Total TV/Streaming monthly measure. YouTube rose to a ...