Remaining agencies in the Confederation of African Football tender will have to resubmit bids if, as expected, a decision is made tomorrow to return the Africa Cup of Nations to a biennial ...
The Saudi Pro League has agreed for its marquee matches to be broadcast on Footballco’s creator-led channel Goal’s Front Three, as the league continues to tap into younger and international audiences.
Harry Hardy has been appointed as the first chief commercial and growth officer of Pac-12, as the rebuilt college sports conference embarks on a new centralised commercial strategy.
New Zealand Cricket has dropped plans to co-launch a franchise in USA’s Major league Cricket after stepping back from an agreement with True North Sports Ventures.
AT&T has extended its role as the NBA and WNBA’s ‘Official Connectivity Partner’ and will wire all 30 NBA arenas by July 2027, but the league-wide deal will not prevent rival telco companies ...
The NFL’s club-owned investment vehicle, 32 Equity, has formed a global partnership with growth investor General Atlantic to back companies across sport, media, fan engagement and technology.
The Audi F1 team has signed a sponsorship agreement with data analytics and search software company Elastic, SportBusiness can reveal.
Augustine Tan has been hired by Two Circles to lead its media rights business across the Asia-Pacific region, having previously held senior roles at Sportfive, WWE and DAZN.
The Scottish Professional Football League has issued an ITT for live UK broadcast rights to Premiership matches from season 2029-30, with pay-TV broadcasters Sky and Premier Sports the ...
The Alpine Formula 1 has seen off competition from others on the grid in a tussle for Adobe’s sponsorship signature, SportBusiness understands.
The Big 12 Conference has secured sponsorship across several headline assets for its season-ending championships via an extension with private wealth management firm Edward Jones and the addition ...
French pay-TV broadcaster beIN Sports has claimed a landmark court ruling which will allow it to implement automated, real-time blocking of piracy services.