Sportswear company PUMA has initiated legal action against Tiger Woods’ new apparel brand, Sun Day Red, accusing it of trademark infringement.

The German sneaker and apparel company says the Sun Day Red logo is too similar to the logo that Puma has been using since 1969.

Sportswear powerhouse PUMA, who has a division dedicated to golf within its ranks called PUMA GOLF, is challenging the leaping tiger logo of Tiger Woods ‘s nascent label Sun Day Red. The Germany ...

Tiger Woods has revealed the role of his son Charlie behind the Pioneer Cypress LE, a shoe made by Sun Day Red.

Footwear giant Puma has filed a lawsuit against Sun Day Red, Tiger Woods' clothing and sneaker brand, according to a filing ...

Tiger Woods was the sixth and final player to emerge from the tunnel and onto the field of play for his TGL debut on Tuesday ...

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Puma announced its partnership with Hyrox in June 2024, becoming the fitness race’s official apparel and footwear partner. To start 2025, the two have teamed up on a new collection, which includes ...

Scroll on for six trainer trends to note for 2025. Collaborations have always been a powerful tool on the sneaker landscape, ...

Puma is going after Tiger Woods for what the legendary sports brand believes is a similarity between their two logos.

Officials for Puma (left) claim Tiger Woods's Sun Day Red logo bears too much of a resemblance. / Puma, Sun Day Red Tiger Woods’s Sun Day Red faces another legal hurdle. Puma filed a last ...