THX will debut its premium large format brand called THX Ultimate Cinema this spring or summer, it announced. It features a dual-laser 4K Barco projectors and a THX-certified 7.1 immersive sound ...

The THX logo appearing on screen has become synonymous with the feeling of settling in for a truly cinematic experience. Developed at George Lucas’s Lucasfilm in the early 1980s for the release of ...

For decades, IMAX has been the name most associated with giant movie theater screens accompanied by booming sound systems that can add a few dollars to a regular movie ticket. There are already some ...

As the company got older and the industry changed from digital to film — from VHS to DVD and beyond — the Deep Tone has managed to stay relevant. The newest iteration is here to celebrate the 4K era.

A cinematic alliance between George Lucas-founded THX, in its highest-quality ‘Ultimate’ version, is getting into the giant screen business. THX Ultimate Cinema is linking with high-end projector ...