The three trolls, built from recycled material with the help of many local volunteers, complete the Rhode Island Troll Trail, ...

Never has the phrase "good things come in small packages" been so accurate. Rhode Island might be the nation's smallest state, but it packs quite the punch.

What's behind the new slogan? In a video message announcing the campaign, Anika Kimble-Huntley, Chief Marketing Officer for Rhode Island Commerce, noted that tourism took a hit during the pandemic.

Rhode Island Commerce described the campaign as being “a new dawn of tourism.” “It’s time we let people know that our state is ‘All That,’ and today we can say this with confidence ...

Rhode Island Commerce on Wednesday announced the state's new tourism campaign, "All That." Officials said the new campaign will showcase Rhode Island's vast offerings and diversity for travelers.

Rhode Island's tourism industry is experiencing uncertainty about the 2025 summer season despite recent post-pandemic success. Supply chain issues, labor concerns, and federal budget cuts pose ...

PROVIDENCE — A record 28 million people visited Rhode Island in 2023 — a more than 2 percent increase — as tourism continued to improve since the pandemic. Ocean State tourists spent $5.6 ...

What's behind the new slogan? In a video message announcing the campaign, Anika Kimble-Huntley, Chief Marketing Officer for Rhode Island Commerce, noted that tourism took a hit during the pandemic.

A new tourism campaign, from an out-of-state company, seems to think so. An NBC 10 viewer wrote in to Ask Alison wondering why these tourism campaigns seem to always go to out-of-state companies.

Bishop has been championing the creation of "Rhode Island's Troll Trail" to draw visitors, get people outside and help spread Dambo's message of conservation.

In 2022, Rhode Island attracted 27.7 million visitors, and tourism spending contributed $5.3 billion to the State's economy with a total economic impact of $7.9 billion.