XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...

The marketing spending, which Nike calls “demand creation,” includes athlete endorsements, TV, digital and print ads, brand events and more. Nike’s iconic brand marketing efforts included it ...

In total, Nike featured nine female sports stars in the commercial — Clark, Richardson, gymnast Jordan Chiles, USC basketball star Juju Watkins, WNBA star A'ja Wilson, Spanish soccer player Alexia ...

Feb 11, 2025, 6:21am CST Updated: Feb 11, 2025, 6:53am CST Courtesy of Nike Iconic female athletes like Jordan Chiles were featured in Nike's "So Win" campaign during the Super Bowl. It focused on ...

Nike aired its first Super Bowl ad in 27 years on Sunday as the sports giant attempts to attract more athletes to its performance apparel. The stars of the slot: women. The 60-second "So Win ...

While most companies save their best commercials for Super Bowl Sunday, Nike got a head ... Here's a look at the full ad that plays homage to the shoe's first release. MORE JALEN HURTS NEWS ...

Nike’s high-energy spot is more than just a commercial—it’s a ... After leaning too hard into performance marketing (think digital ads designed for quick clicks and purchases), Nike is ...

Bill Maher blasted Nike’s new Super Bowl 2025 commercial featuring iconic female athletes like Sha’Carri Richardson and Caitlin Clark as deceiving viewers with a so-called “zombie lie ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, the 60-second piece features eight high-profile female athletes and is part ...

Caitlin Clark received overwhelming responses after Nike released its newest ad featuring the Indiana Fever ... “Couldn’t agree more. Would be so much more powerful if HER words were in ...