When you're trying to analyze the strengths and weaknesses of your small business, you can adopt a macro perspective or a micro perspective. There is no right or wrong answer when it comes to which ...
Kanter, R. M. "Careers and the Wealth of Nations: A Macro-Perspective on the Structure and Implications of Careers." In Handbook of Career Theory, edited by M. Arthur, D. T. Hall, and B. Lawrence.