Opinions expressed by Entrepreneur contributors are their own. Working on a new product is always an exciting and risky process, even when you have all the data suggesting that the product is a win.

Opinions expressed by Entrepreneur contributors are their own. Amazon Fire Phone, Google Glass, New Coke and Nintendo’s Virtual Boy: What do all these products have in common? They didn’t sell.

Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. It’s very common for a prospective client to come to our product development ...

Whether you are developing a disruptively innovative product or a uniquely repurposed solution, and no matter how clear your idea and vision seem on paper, designing as simple as a paper prototype is ...

Working on a new product is always an exciting and risky process, even when you have all the data suggesting that the product is a win. In addition to all the administrative work, you need to know the ...