We don't want to look like we spent time dressing up. We want to feel as if, you know, it was random, but actually, it was really studied. What we call the effortless chic is actually very studied. It ...

French women have a secret to looking effortlessly chic, and it starts with choosing the right wardrobe staples. Reformation, a brand known for sustainable and stylish pieces, offers exactly what you ...

One of my favorite aspects of traveling is people-watching, and one of the greatest places in the world for that is Paris. French women are effortlessly chic (something I aspire to be), so on a recent ...

Nailing the French woman aesthetic is all about channeling that effortlessly chic je ne sais quoi they’re so famous for. Now that it’s summer, one Parisian go-to style for everyday wear is a flowy ...

French fashion influencers have established themselves as some of the most elegant dressers in the world. It's no surprise that even Bella Hadid has been influenced by them (or is at least on the same ...