Baskin-Robbins is known for its ice cream, but did you know there’s a hidden message in its logo? “The ‘BR’ in the Baskin-Robbins logo has a—not very well—hidden ‘31’ in it,” says Jaclyn Hesse, ...

Logos are designed to be simple, memorable, and instantly recognisable. But behind their clean shapes and colour palettes, many of the world’s most famous logos contain hidden messages, symbols, and ...