Heineken has unveiled a new integrated global marketing campaign known as "There's more behind the star." Consumers are invited to discover the authentic product stories that are the foundation of an ...

Brewing giant Heineken has announced a £40m ($53m) investment in its Star Pubs division, aiming to rejuvenate more than 600 community pubs in rural and suburban areas across the UK. The investment ...

Heineken announces the U.S. debut of its premium Star Bottle packaging for Heineken and Heineken Light. The new Star Bottle design, Heineken’s first package change in nearly two decades, represents a ...

Heineken will invest £40m ($53m) in UK pub subsidiary Star Pubs, creating 1,000 jobs. The investment will reach 608 pubs, around a quarter of Star Pubs' portfolio, Heineken said. Most of Heineken's UK ...

Heineken and the Coors Distributing Company are hosting an event at Space Gallery from 6 to 9 p.m. tonight to introduce the new Heineken Star Bottle, which will be available at local retail liquor ...

The Pubs Code Adjudicator is investigating whether Star Pubs & Bars is coercing some sites into only buying and selling beer from its parent company Heineken, despite trying to cut the beer tie; a ...