4. Purchase Decision Somewhat surprisingly, the purchase decision falls near the middle of the six stages of the consumer buying process. At this point, the customer has explored multiple options, ...

(iSeeCars) – A valid driver’s license is required in order to drive a car, but do you need one to buy a car? The answer is no. However, it does make the car buying process a little more difficult.

But this is 2021, there is a new process in town. Organisations need to change their sales strategy or be left behind. Here’s what Sales reps need to know to navigate the B2B buying journey: Buying ...