"It's Rasmuson's opinion time!" That's one of the "catchy slogan ideas" from a slogan generator at shopify.com. I typed in "Rasmuson's opinion," and I got 1,076 options like these: "Unzip a Rasmuson's ...

Need to build brand awareness in an over-communicated market? Consider using a tagline. A snappy tagline tied to your firm’s Unique Selling Proposition (USP) can answer the prospect’s question “Why ...

A slogan is a short, catchy summation of a company or product that accompanies a logo and is often featured as the last spoken words in advertisements. The most successful slogans become familiar to ...

The theme of this year's Earth Day, Planet vs. Plastics, is certain to prompt some eye-rolling, to say the least, in the plastics industry. Beyond the alliteration, though, you can see why it might ...