A Top 10 list outlining the 10 most iconic car logos, including their genesis, their history, and their evolution though the years.

Millions of dollars go into developing logos for marquee brands, but Italian automakers have a habit of infusing theirs with heritage and history.

Logos evolve and change over time, sometimes for the better, sometimes for the worse. While some vintage car logos are the epitome of cool, the logos covered in this list are not.