OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today announced the launch of OpenX Attention Targeting , a first-to-market capability that allows advertisers ...
OpenX Technologies, the omnichannel supply-side platforms, has announced the launch of OpenX Attention Targeting, a ...
Until then, however, at least Magnite can fall back on its rapid CTV growth. According to CFO David Day, CTV represented 48% of the company’s Q4 contributions after traffic acquisition costs – not ...
BIScience, the company behind AdClarity, the AI-driven ad intelligence platform, has announced the launch of its TV Intelligence Suite, bringing US linear TV co ...
Auto marketers debated whether CTV and digital OOH are truly driving growth in Bharat, at the e4m Automotive Marketing Summit ...
Q4 2025 Management View CEO David Kostman stated that the company marked one year since merging Outbrain and Teads, emphasizing that "Year 1 was a transition. We managed the friction of merging 2 ...
New research from The Drum and Vistar Media reveals that nearly two-thirds of UK media buyers plan to increase investment in ...
Clicta Digital announced the launch of its new OTT and CTV advertising service, helping businesses capitalize on the ...
Advertisers and rights holders now require credible intelligence that captures brand presence across the evolving media landscape, said the company ...
ARC is Limelight’s rule-based, automation, and optimisation toolkit. Using ARC, partners are able to implement granular rules ...