One of the big issues with using genAi for text-to-image has been the way it will just head off on its own path. Structure Reference looks to corral that impulse. The annual Adobe Summit kicked off ...

In an exclusive interview, Adobe shares how the company is building Firefly to be your forever partner for AI creation.

Adobe's Firefly AI has two big selling points over the rest of the best AI art generators. First, it's practical for creative workflows, powering tools integrated in existing software like Photoshop ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers the consumer tech beat for Forbes. Adobe took the stage at its annual Max conference to announce a new ...

Adobe Inc. is improving its suite of artificial intelligence-powered creative tools with new Firefly generative AI models alongside a newly announced Firefly app. Today at the company’s Max London ...

Adobe on Tuesday unveiled several new tools for its suite of apps at the Adobe Max conference, including new AI capabilities that should improve the workflow of creators, whether it's images, video, ...

Adobe continued to expand its FIrefly AI tool as a Swiss Army knife of video and images, with exclusive access to Runway's ...

Adobe has been on a quest to attract users to its platform for their AI needs. The company in April launched a redesigned Firefly web app that lets users use Adobe’s own Firefly image- and ...

Adobe stepped up its AI game in 2025, introducing new capabilities across Express, Firefly, Acrobat and Creative Cloud, ...

Generative AI products that can create amazing images and videos indistinguishable from real ones have practically democratized photoshopping. You no longer need years of training or expensive ...

Adobe is hoping to capitalize on the early success of its Firefly AI models by launching a new standalone subscription service that gives users access to the company’s AI image, vector, and video ...

Adobe announced Tuesday it plans to roll out a tool for full artificial intelligence image generation in its Photoshop software later this year — months after being panned for rendering historically ...