You're a hero. You're home. That's it," her mother says as the three laugh and cry together. The moment, filmed by the ...

Some of the biggest brands in America, including Amazon, Meta, Walmart and McDonald’s, have recently changed or ended their diversity, equity and inclusion (DEI) programs. But e.l.f. Beauty, a popular ...

Its latest launch, Peptide Lip Shape, is set to redefine beauty. Hailey Bieber talks inspiration, vision and building Rhode.

For beauty brands, 2025 calls for bold investments in transformative technologies and scientific advancements to secure the ...

To find out if the VT Cosmetics Reedle Shot 100 Essence is the real deal or a gimmick, I tested the serum, known as ...

Men openly chase beauty, claiming it’s human nature, biology, or some other fancy excuse they read in a YouTube comment.

With tariffs looming and systemic barriers persisting, Black-owned beauty brands face significant challenges in 2025.

With a truly mind-boggling 128,000+ 5-star reviews, the Hero Cosmetics Mighty Patch pimple patches are holding steady at the ...

Nine editors with different skin types, tones and textures try the Rare Beauty Soft Pinch Liquid Blush. Here, their honest ...

The Food and Drug Administration (FDA) has classified a recall of a beauty product as having a possibility of adverse health ...

The beauty community was on high alert Thursday following a report from Newsweek that skin care brand First Aid Beauty issued ...

Audrey Hepburn has quickly become 2025's biggest beauty reference amongst stars like Ariana Grande, Zendaya, and more.