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WEBCareem turns employees into walking billboards for clever inflight advertising. Advertising can be expensive, especially if you’re trying to get noticed on flights. But that was not a problem for UAE-based Careem Pay, as it took a creative and very cost-effective approach t.
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Campaign announces next Breakfast Briefing: The Future is Now
WEBAug 7, 2024 · The Future is Now Breakfast Briefing will be held on September 6, at the Grand Plaza Movenpick, Media City at 8 a.m. The summer season is coming to an end and as we step out of vacation mode and into a busy Q4, Campaign Middle East is ready to bring the best in the industry to you. On September 6, 2024, Campaign Middle East has …
News Archives - Campaign Middle East
WEBTop news, insights and analysis every week. SIGN UP TO CAMPAIGN’S NEWSLETTER Sign-Up
Magazine - Campaign Middle East
WEB25 September 2023. 29 August 2023. 31 July 2023. 26 June 2023. SRMG Cannes Supplement 2023. 29 May 2023. Saudi Arabia Report 2023. 24 April 2023. 27 March 2023.
Events Archive - Campaign Middle East
WEBCampaign Breakfast Briefing: The New Marketing. Event Name: Campaign Breakfast Briefing: The New Marketing Venue: Grand Plaza Mövenpick, Media City (Google map link) Date: Friday | September 15th 2023 Time: 8 – 11am The world of marketing is constantly evolving, powered by new technology and new ideas. From adtech to AI, performance ...
Ali Rez: The power of creativity to change lives
WEBJan 4, 2024 · Campaign Middle East has entered the New Year with a podcast interview with award-winning creative leader Ali Rez and a focus on projects that have pushed advertising boundaries. From raising awareness of drone victims, detecting tumours to save lives to solving problems through creativity and resonating with audiences emotionally, Ali …
and us appointed as Saudi Tourism Authority’s agency of record
WEBJan 10, 2023 · Ishwari Khatu. Following a multi-agency international pitch, local independent advertising and design agency ‿and us has been appointed as the Saudi Tourism Authority’s (STA) agency of record (AOR), to handle both their domestic and regional communications. In line with Saudi Vision 2030, the country has been actively working to …
Careem turns employees into walking billboards for clever inflight ...
WEB5 days ago · These t-shirts were targeted towards travellers directly at the Dubai airport and during the flights. According to the brand, the low-cost and high-impact campaign was seen by “hundreds of thousands of travellers” at Dubai Airport and on flights, sharing the insight that over 260,000 passengers passed through Dubai Airport daily during the …
Building a new media giant for the region - Campaign Middle East
WEBJan 17, 2024 · “We have all the right ingredients to succeed and scale up and build a big business. We have great technology. We have great content. We have a great team and we have strong brands. You put all of these together, the sky is the limit,” proclaimed Joe Kawkabani, CEO of OSN. He was joined by […]